Google Analytics Universal

Navegg data integration with Google Analytics Universal should be implemented using the Javascript APIs of each of the technologies together, with the following characteristics:

  • Google Analytics Universal Free only supports twenty custom dimensions at each scope (visitor, session, and page). It’s important to plan well and decide in advance what Navegg segments will be integrated into Google Analytics for your site.
  • Integration with Universal Analytics is only available to DMP Navegg customers.
  • The pages where the integration is implemented must contain Navegg Tag and GA Universal Tag.

Sample code

The code below is an example of how integration can be performed:

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